About

A team leader and hands-on creative who loves bringing ideas to life. I’ve done it all, from big agencies to scrappy startups. Collaborative and strategic, I bring creative vision, an entrepreneurial spirit, and management expertise that builds brands and gets results.

January 2024 – Present
Pierce-Cote (A Regan Communications Group), Osterville MA, Creative Director
A small creative agency crafting smart effective ideas across branding, advertising, PR, digital, and broadcast.

Clients: Hanscom Federal Credit Union, Children’s Cove, Big Brothers Big Sisters Lone Star, Ryan Family Amusements, Lynch Law Firm, The Steamship Authority, Cape Cod Healthcare, Community Health Center

March 2019 – March 2023
Thompson Habib Denison, Lincoln MA, VP Creative Services
An agency committed to helping nonprofits raise funds. As the VP of Creative Services, I managed a team of 16+ creative directors, writers, art directors, digital designers, proofreaders, print production studio artists, and freelancers. I also served as creative director and art director for multiple clients.

Clients: Alzheimer’s Association, USO, Habitat for Humanity, Save the Children, Mercy Corps, Feeding America, The Fresh Air Fund, Guiding Eyes for the Blind, Leukemia and Lymphoma Society, Autism Speaks, American Parkinson Disease Association, Multiple Sclerosis Society of Canada, Make A Wish, Wounded Warrior Project

January 2017 – March 2019
Yaymaker (formally Paint Nite) In-house Creative Director
$65 Million global leader in the Paint & Sip industry (Creative Entertainment). “It’s like throwing an indoor cat outside” That’s how working for a startup was explained to me by the founder of Yaymaker (and he was right). With daily challenges, limited resources and processes, Yaymaker inspired entrepreneurial thinking.

– Worked with the CMO to develop and launch the rebrand of Paint Nite
– Managed a diverse team across disciplines and channels
– Oversee strategy/briefs, design, voice and production of content for campaigns including; advertising, digital, social, email, in-event, new experiences, training, a yearly conference, print, website etc.
– Collaborate with internal departments to translate their goals into creative executions
– Manage outside agencies, freelancers and the creative budget
– Implemented video content strategy and an in-house photography studio
– Instrumental in creating a fun, collaborative culture

1999 – April 2016
Digitas, Boston MA, VP Creative Group Director
– Managed multiple teams and projects
– Experienced in digital, print, mobile, social, e-commerce, branded content, broadcast, and partnerships
– Managed and execute projects from conception to completion
– Built strong partnerships with cross-functional teams
– Turned insights into innovative and effective creative ideas
– Developed and maintained relationships with clients

Clients: Goodyear, Dunkin’, Aflac, GM-GMC and Buick, SunTrust Bank, Ahold USA (Stop&Shop/Giant), The Home Depot, FedEx

1994 – 1999
Hill Holliday, Boston MA, Senior Art Director
Clients: Budget Rent A Car, AutoNation USA, Fidelity Investments

Related Experience
Cabot Advertising, Boston MA, Art Director
Clients: NE Telephone, Mass State Lottery, Lehman Brothers, BCBS, NE Electric, Boston Gas, Fidelity Investments

Epsilon, Burlington MA, Designer
Clients: Emery Air Freight, MCI, multiple NFP accounts

Education
BFA Massachusetts College of Art

The work I’ve been part of has been recognized and celebrated at Cannes, One Show, MITX, Webby, ECHO, Hatch, DMA and NEDMA.